We’re pleased to announce that CM Group is now Marigold. Learn more about Marigold
here.
Sailthru Services
Real people are with you every step of the way.
From day 1 to year 10, our approach to customer success makes your goals our business.

We’re a different kind of partner.
Every technology company uses the word “partner” but then their teams are incentivized to continuously sell, rather than help. Our Customer Success team doesn’t push contracts; we push you to maximize revenue from your contacts. The result is that our customers are the ones who call us partners.
Customer Success
Your dedicated Customer Success Manager will work with you over the long haul to ideate and deploy marketing strategies, and boost your key metrics.
- Every account has a dedicated CSM
- Annual strategic business reviews
- Quarterly business checkpoints
- Weekly syncs for ongoing tactical management
- Sailthru executive alignment and sponsorship
- Full support adopting your use cases to Sailthru features

“Partnering with Sailthru allows us to work smarter. Together, we as a team have been able to find opportunities to increase program sophistication while also tailoring our strategy to ultimately impact our bottom line.”
Andrew Lim, Director of Retention Marketing at RevZilla

Increase in triggered message revenue year-over-year
987%
Increase in average order value
50%
Deliverability
We help you make it to the inbox.
Deliverability has many complexities, including governmental regulations, ISPs’ policies, and measurement of success. Sailthru's in-house team of industry-leading experts maintains trusted relationships with ISPs and industry groups, and proactively monitors all Sailthru customers to ensure healthy delivery rates.
- Strategic advising based on practices by MAAWG, ESPC and IAPP
- Proactive deliverability monitoring
- Authentication reporting
- Included for every Sailthru customer at no extra cost

“The Sailthru platform is really agile and adapts to your data model instantly. This allows our marketing team to be completely autonomous from IT resources. We’ve been able to improve our engagement rates by 50% and keep very high deliverability although we send out daily newsletters to a large audience."
Arnaud Jolif, CMO at DeinDeal AG

Client Strategy & Analytics
Our Strategy & Analytics team knows your business.
Typically hired from the key industries Sailthru services, our client strategists leverage deep subject matter expertise and proprietary frameworks and methodologies to deliver custom analysis and insights. Our Strategy & Analytics team also provides actionable recommendations to help you maximize customer lifetime value and ultimately, your total enterprise value.
- Strategic business reviews
- Insights workshops
- Benchmarking analysis
- Historical data analysis
- Cohort analysis
- Acquisition source analysis
- Activation audit
- Lifetime value assessment

“Sailthru’s agility was game-changing to our business. We now have a customer ecosystem with email as a key part. I am a huge fan of the product and I can’t wait to make more of everything it offers.”
Lisa Perlmutter, VP of Ecommerce at Brilliant Earth

Implementation
Our implementation and integration experts will work with you to design and deploy the platform to fit your unique use cases and goals.
- Standard implementation
- Select implementation
- Sailthru scripting language training
- Technical consulting

Solutions Architecture
We can meet your needs and use cases, no matter how big and complex.
Working alongside your dedicated Customer Success Manager, our team of Solutions Architects make sure you’re maximizing the Sailthru platform. Performing technical audits, the team leaves no stone unturned in order to optimize your implementation, improve workflows, and unlock the most advanced use cases as your business and strategy evolve.
- Scope, configure and roll out custom use cases
- Perform technical account audits
- Provide technical workshops
- Enable internal team on our JavaScript, APIs, and more

Sailthru Academy
Getting your team trained on Sailthru speeds up your return on investment with Sailthru.
Our team of training specialists — who are also former CSMs and customers! — offer a training curriculum online and in-person for marketers at all levels.
Training webinars + on-demand learning
Learn anywhere with our series of webinars, which help you get started using Sailthru, all the way up to advanced platform and strategy courses where you can help take your brand’s digital experience to the next level.
Sailthru Academy Days
We offer live, instructor-led sessions every quarter in New York City, Los Angeles, San Francisco, and the UK. With tailored programming for Media and Retail industries, we offer in-person courses for your whole team: fundamentals, advanced, strategy,and technical.
Customized training
Do you need training sessions specifically focused on developing unique solutions for your brand? We offer that, too.
Sailthru qualification training
We offer a path to Sailthru platform qualification so that you can sharpen and validate your marketing expertise within the industry leading marketing platform.

"The customer service is second to none. I feel as if my CSM is truly looking out for the best interest of our company and not just looking to onboard us for the money. I love the Sailthru Academy Days and plan to attend everyone that I am given the chance to go to."
Morgan G (via G2Crowd)
Customer Support
Our best-in-class support team provides technical expertise, operations support, proactive performance management and troubleshooting.
- Standard support and account maintenance
- Select support level with dedicated technical support engineers
- 24/7 cloud monitoring
- Fast response times

"Sailthru’s support team has a very quick response time, and our account reps have always been excellent."
Egan Jover, Director of CRM at Savage X Fenty

Find out how your company can benefit from Sailthru.
Schedule a DemoExplore Sailthru
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Email
Learn why we're the industry standard for Email marketing.
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SMS
Create better connections and generate more conversions with our native SMS solution.
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Sailthru Experiences
Learn how to future-proof your brand with zero and first-party data.
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Mobile
Let us help you make your mobile initiatives matter.
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AI and Machine Learning
Reduce your legwork and personalize your marketing.
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Web
See how you can apply personalized marketing experiences onsite.
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Lifecycle Optimization
Learn how you can reach your consumers at the perfect time, with the perfect content.
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Data and Reporting
See how we provide actionable data through key marketing insights.
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Retail Solutions
See why Sailthru leads the way in cross-channel retail marketing.
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Media Solutions
Sailthru powers the world's largest media brands. Here's how.
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Integrations
Take a look at how we integrate with other key players.
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Sailthru Services
Find out why our customer support is unmatched.